Marketing
Gabler
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Timeline
Mendeley readers
| Chapter title |
Verhaltens- und Informationsgrundlagen des Marketing
|
|---|---|
| Chapter number | 2 |
| Book title |
Marketing
|
| Published by |
Gabler, January 2008
|
| DOI | 10.1007/978-3-8349-9584-1_2 |
| Book ISBNs |
978-3-40-969018-8, 978-3-83-499584-1
|
Mendeley readers
The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 1 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 1 | 100% |
| Readers by discipline | Count | As % |
|---|---|---|
| Psychology | 1 | 100% |