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Retail Power Plays: From Trading to Brand Leadership

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Attention for Chapter 5: Proximity Retailing
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Chapter title
Proximity Retailing
Chapter number 5
Book title
Retail Power Plays: From Trading to Brand Leadership
Published by
Palgrave Macmillan, London, January 1997
DOI 10.1007/978-1-349-14378-8_5
Book ISBNs
978-1-349-14380-1, 978-1-349-14378-8
Authors

Andrew Wileman, Michael Jary, Wileman, Andrew, Jary, Michael

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