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Key Account Management in Business-to-Business Markets

Overview of attention for book
Attention for Chapter 5: Challenging the organization: the implementation of key account management
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Citations

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1 Mendeley
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Chapter title
Challenging the organization: the implementation of key account management
Chapter number 5
Book title
Key Account Management in Business-to-Business Markets
Published by
DUV, January 2006
DOI 10.1007/978-3-8350-9355-3_5
Book ISBNs
978-3-83-500517-4, 978-3-83-509355-3
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Australia 1 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 1 100%
Readers by discipline Count As %
Agricultural and Biological Sciences 1 100%