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Mendeley readers
| Title |
Erfolgreiche Markendifferenzierung
|
|---|---|
| Published by |
Gabler, March 2010
|
| DOI | 10.1007/978-3-8349-8575-0 |
| ISBNs |
978-3-83-491722-5, 978-3-83-498575-0
|
| Editors |
Görg, Ulrich |
Mendeley readers
The data shown below were compiled from readership statistics for 16 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 16 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 6 | 38% |
| Student > Bachelor | 3 | 19% |
| Student > Postgraduate | 2 | 13% |
| Student > Ph. D. Student | 2 | 13% |
| Unknown | 3 | 19% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 7 | 44% |
| Agricultural and Biological Sciences | 1 | 6% |
| Economics, Econometrics and Finance | 1 | 6% |
| Psychology | 1 | 6% |
| Earth and Planetary Sciences | 1 | 6% |
| Other | 2 | 13% |
| Unknown | 3 | 19% |