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Innovationen im Kundendialog

Overview of attention for book
Attention for Chapter 4: Kundeninformationen sind eine strategische Ressource von Unternehmen
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Chapter title
Kundeninformationen sind eine strategische Ressource von Unternehmen
Chapter number 4
Book title
Innovationen im Kundendialog
Published by
Gabler, January 2011
DOI 10.1007/978-3-8349-6456-4_4
Book ISBNs
978-3-83-492332-5, 978-3-83-496456-4
Authors

Christoph Oggenfuss, Christian Belz, Silvio Aurelio, Attila Fekete, Stephan Hegglin, Hans-Peter Künzler, Alexandra Leitner, Hans Jörg Oettli, Markus Polito, Bernd Prüglmeir, Kaspar Trachsel, Nicole Wanner, Oggenfuss, Christoph, Belz, Christian, Aurelio, Silvio, Fekete, Attila, Hegglin, Stephan, Künzler, Hans-Peter, Leitner, Alexandra, Jörg Oettli, Hans, Polito, Markus, Prüglmeir, Bernd, Trachsel, Kaspar, Wanner, Nicole

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Germany 1 11%
Austria 1 11%
Unknown 7 78%

Demographic breakdown

Readers by professional status Count As %
Student > Master 4 44%
Student > Bachelor 2 22%
Student > Doctoral Student 1 11%
Student > Ph. D. Student 1 11%
Professor 1 11%
Other 0 0%
Readers by discipline Count As %
Business, Management and Accounting 7 78%
Computer Science 1 11%
Social Sciences 1 11%