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Mendeley readers
| Chapter title |
"Gekaufte Sympathie": Eine explorative Untersuchung zur Praxis von Facebook-Fankäufen
|
|---|---|
| Chapter number | 9 |
| Book title |
Dialogmarketing Perspektiven 2014/2015
|
| Published by |
Springer Gabler, Wiesbaden, January 2015
|
| DOI | 10.1007/978-3-658-08876-7_9 |
| Book ISBNs |
978-3-65-808875-0, 978-3-65-808876-7
|
| Authors |
Melanie Sellak, Matthias Schulten, Gotthard Pietsch |
Mendeley readers
The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 1 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Unspecified | 1 | 100% |
| Readers by discipline | Count | As % |
|---|---|---|
| Unspecified | 1 | 100% |