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Mendeley readers
| Chapter title |
Conjoint Analysis, Related Modeling, and Applications
|
|---|---|
| Chapter number | 7 |
| Book title |
Marketing Research and Modeling: Progress and Prospects
|
| Published by |
Springer, Boston, MA, January 2004
|
| DOI | 10.1007/978-0-387-28692-1_7 |
| Book ISBNs |
978-0-387-24308-5, 978-0-387-28692-1
|
| Authors |
John R. Hauser, Vithala R. Rao, Hauser, John R., Rao, Vithala R. |
Mendeley readers
The data shown below were compiled from readership statistics for 136 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| France | 1 | <1% |
| Australia | 1 | <1% |
| Brazil | 1 | <1% |
| Singapore | 1 | <1% |
| Venezuela, Bolivarian Republic of | 1 | <1% |
| United States | 1 | <1% |
| Unknown | 130 | 96% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 27 | 20% |
| Student > Ph. D. Student | 26 | 19% |
| Researcher | 15 | 11% |
| Student > Bachelor | 9 | 7% |
| Other | 8 | 6% |
| Other | 22 | 16% |
| Unknown | 29 | 21% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 46 | 34% |
| Economics, Econometrics and Finance | 14 | 10% |
| Engineering | 11 | 8% |
| Agricultural and Biological Sciences | 6 | 4% |
| Psychology | 6 | 4% |
| Other | 18 | 13% |
| Unknown | 35 | 26% |