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Mendeley readers
Chapter title |
Sponsorship of Televised Sport Events
|
---|---|
Chapter number | 22 |
Book title |
Quantitative Marketing and Marketing Management
|
Published by |
Gabler Verlag, Wiesbaden, January 2012
|
DOI | 10.1007/978-3-8349-3722-3_22 |
Book ISBNs |
978-3-83-493060-6, 978-3-83-493722-3
|
Authors |
Reinhard Grohs, Heribert Reisinger |
Mendeley readers
The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 5 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Professor | 1 | 20% |
Student > Bachelor | 1 | 20% |
Student > Master | 1 | 20% |
Unknown | 2 | 40% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 40% |
Sports and Recreations | 1 | 20% |
Unknown | 2 | 40% |