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Handbook of Marketing Decision Models

Overview of attention for book
Attention for Chapter 8: Empirical Models of Learning Dynamics: A Survey of Recent Developments
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Citations

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21 Mendeley
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Chapter title
Empirical Models of Learning Dynamics: A Survey of Recent Developments
Chapter number 8
Book title
Handbook of Marketing Decision Models
Published by
Springer, Cham, January 2017
DOI 10.1007/978-3-319-56941-3_8
Book ISBNs
978-3-31-956939-0, 978-3-31-956941-3
Authors

Andrew T. Ching, Tülin Erdem, Michael P. Keane

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 21 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 21 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 7 33%
Student > Doctoral Student 2 10%
Professor 2 10%
Other 1 5%
Student > Bachelor 1 5%
Other 3 14%
Unknown 5 24%
Readers by discipline Count As %
Economics, Econometrics and Finance 10 48%
Psychology 2 10%
Agricultural and Biological Sciences 1 5%
Unspecified 1 5%
Decision Sciences 1 5%
Other 1 5%
Unknown 5 24%