Grundlagen des Werbemanagements, Konzeption – Werbeträger – Evaluation
Monograph (January 2024)
The most recent citing publications are shown below. View all 9 publications that cite this research output on Dimensions.
Monograph (January 2024)
Monograph (January 2024)
Article in HiBiFo – Haushalt in Bildung & Forschung (June 2023)