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International Digital Marketing in China

Overview of attention for book
Attention for Chapter 2: The Characteristics of the Chinese Digital Market
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1 X user

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6 Mendeley
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Chapter title
The Characteristics of the Chinese Digital Market
Chapter number 2
Book title
International Digital Marketing in China
Published by
Palgrave Pivot, Cham, January 2020
DOI 10.1007/978-3-030-38160-8_2
Book ISBNs
978-3-03-038159-2, 978-3-03-038160-8
Authors

Lala Hu

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 6 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 6 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 1 17%
Lecturer 1 17%
Student > Postgraduate 1 17%
Student > Master 1 17%
Unknown 2 33%
Readers by discipline Count As %
Economics, Econometrics and Finance 2 33%
Business, Management and Accounting 1 17%
Engineering 1 17%
Unknown 2 33%