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International Digital Marketing in China

Overview of attention for book
Overall attention for this book and its chapters
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Mentioned by

policy
1 policy source
twitter
2 X users
wikipedia
1 Wikipedia page

Citations

dimensions_citation
10 Dimensions

Readers on

mendeley
98 Mendeley
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Title
International Digital Marketing in China
Published by
Springer International Publishing, April 2020
DOI 10.1007/978-3-030-38160-8
ISBNs
978-3-03-038159-2, 978-3-03-038160-8
Authors

Hu, Lala

X Demographics

X Demographics

The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 98 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 98 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 9 9%
Student > Bachelor 8 8%
Lecturer 6 6%
Student > Ph. D. Student 5 5%
Unspecified 4 4%
Other 15 15%
Unknown 51 52%
Readers by discipline Count As %
Business, Management and Accounting 22 22%
Economics, Econometrics and Finance 6 6%
Unspecified 4 4%
Computer Science 3 3%
Social Sciences 3 3%
Other 7 7%
Unknown 53 54%