Programmatic Advertising
Springer International Publishing
Chapter title |
Programmatic Disruption for Premium Publishers
|
---|---|
Chapter number | 3 |
Book title |
Programmatic Advertising
|
Published in |
Management for Professionals, November 2015
|
DOI | 10.1007/978-3-319-25023-6_3 |
Book ISBNs |
978-3-31-925021-2, 978-3-31-925023-6
|
Authors |
Holm Münstermann, Peter Würtenberger |
Editors |
Oliver Busch |
Country | Count | As % |
---|---|---|
Unknown | 6 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Doctoral Student | 1 | 17% |
Student > Master | 1 | 17% |
Unknown | 4 | 67% |
Readers by discipline | Count | As % |
---|---|---|
Social Sciences | 1 | 17% |
Engineering | 1 | 17% |
Unknown | 4 | 67% |