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Mendeley readers
Chapter title |
Grip Your Mobile Phone If You Want to Control Your Impulsive Purchase: the Relationship Between Strength of Grip and Control of Impulsive Purchase
|
---|---|
Chapter number | 76 |
Book title |
Celebrating America’s Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?
|
Published in |
Developments in Marketing Science: Proceedings of the Academy of Marketing Science, March 2016
|
DOI | 10.1007/978-3-319-26647-3_76 |
Book ISBNs |
978-3-31-926646-6, 978-3-31-926647-3
|
Authors |
Seolwoo Park |
Editors |
Kacy K. Kim |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 2 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 1 | 50% |
Unknown | 1 | 50% |
Readers by discipline | Count | As % |
---|---|---|
Psychology | 1 | 50% |
Unknown | 1 | 50% |