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Targeting Uplift

Overview of attention for book
Attention for Chapter 2: The Traditional Approach: Gross Scoring
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Citations

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Chapter title
The Traditional Approach: Gross Scoring
Chapter number 2
Book title
Targeting Uplift
Published by
Springer, Cham, January 2019
DOI 10.1007/978-3-030-22625-1_2
Book ISBNs
978-3-03-022624-4, 978-3-03-022625-1
Authors

René Michel, Igor Schnakenburg, Tobias von Martens, Michel, René, Schnakenburg, Igor, von Martens, Tobias

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 1 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 1 100%
Readers by discipline Count As %
Computer Science 1 100%