You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Chapter title |
Public Relations
|
---|---|
Chapter number | 11 |
Book title |
Erfolgsfaktor Kundenzufriedenheit
|
Published by |
Springer, Berlin, Heidelberg, January 2012
|
DOI | 10.1007/978-3-642-32552-6_11 |
Book ISBNs |
978-3-64-232551-9, 978-3-64-232552-6
|
Authors |
Ruth Busl, Annegret Haffa |