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Mendeley readers
| Chapter title |
The 4D Model of Place Brand Management
|
|---|---|
| Chapter number | 2 |
| Book title |
Branded Spaces
|
| Published by |
Springer VS, Wiesbaden, January 2013
|
| DOI | 10.1007/978-3-658-01561-9_2 |
| Book ISBNs |
978-3-65-801560-2, 978-3-65-801561-9
|
| Authors |
Melodena Stephens Balakrishnan, Greg Kerr, Stephens Balakrishnan, Melodena, Kerr, Greg |
Mendeley readers
The data shown below were compiled from readership statistics for 28 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Portugal | 1 | 4% |
| Unknown | 27 | 96% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 7 | 25% |
| Student > Doctoral Student | 4 | 14% |
| Student > Bachelor | 3 | 11% |
| Researcher | 3 | 11% |
| Student > Ph. D. Student | 2 | 7% |
| Other | 1 | 4% |
| Unknown | 8 | 29% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 7 | 25% |
| Engineering | 5 | 18% |
| Social Sciences | 4 | 14% |
| Arts and Humanities | 1 | 4% |
| Earth and Planetary Sciences | 1 | 4% |
| Other | 2 | 7% |
| Unknown | 8 | 29% |