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Mendeley readers
| Title |
Handbuch Marketingcontrolling
|
|---|---|
| Published by |
Gabler, December 2010
|
| DOI | 10.1007/978-3-8349-9335-9 |
| ISBNs |
978-3-40-914286-1, 978-3-83-499335-9
|
| Editors |
Reinecke, Sven, Tomczak, Torsten |
Mendeley readers
The data shown below were compiled from readership statistics for 173 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 2 | 1% |
| Austria | 2 | 1% |
| Unknown | 169 | 98% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 67 | 39% |
| Student > Master | 49 | 28% |
| Student > Ph. D. Student | 7 | 4% |
| Student > Doctoral Student | 6 | 3% |
| Professor | 5 | 3% |
| Other | 9 | 5% |
| Unknown | 30 | 17% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 70 | 40% |
| Economics, Econometrics and Finance | 44 | 25% |
| Computer Science | 11 | 6% |
| Social Sciences | 6 | 3% |
| Engineering | 2 | 1% |
| Other | 9 | 5% |
| Unknown | 31 | 18% |