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Dienstleistungsmarketing

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Attention for Chapter 10: Fallstudien zum Dienstleistungsmarketing
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Chapter title
Fallstudien zum Dienstleistungsmarketing
Chapter number 10
Book title
Dienstleistungsmarketing
Published by
Gabler Verlag, January 2000
DOI 10.1007/978-3-322-94833-5_10
Book ISBNs
978-3-32-294834-2, 978-3-32-294833-5
Authors

Heribert Meffert, Manfred Bruhn, Meffert, Heribert, Bruhn, Manfred