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| Chapter title |
A Service Perspective of Cultural Entities and Their Customers
|
|---|---|
| Chapter number | 14 |
| Book title |
When Business Meets Culture
|
| Published by |
Palgrave Macmillan, London, January 2011
|
| DOI | 10.1057/9780230295117_14 |
| Book ISBNs |
978-1-349-32733-1, 978-0-230-29511-7
|
| Authors |
Philip G. Moscoso, Alejandro Lago, Moscoso, Philip G., Lago, Alejandro |