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Advertising in Contemporary Consumer Culture

Overview of attention for book
Cover of 'Advertising in Contemporary Consumer Culture'

Table of Contents

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    Book Overview
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    Chapter 1 Introduction
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    Chapter 2 Postmodern Culture, Convergence and Advertising
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    Chapter 3 Assemblage Thinking
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    Chapter 4 Intensities and the Singular Assemblage: Becomings
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    Chapter 5 Intensities and the Singular Assemblage: Time and Space
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    Chapter 6 Extensions and the Advertising Suite
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    Chapter 7 The Oeuvre as Assemblage
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    Chapter 8 The Assembled Advertisement and the Consumer
Attention for Chapter 7: The Oeuvre as Assemblage
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