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Chapter title |
Jaguar, Jaguar Sport and Le Mans
|
---|---|
Chapter number | 7 |
Book title |
Sports Sponsorship and Brand Development
|
Published by |
Palgrave Macmillan, London, January 2001
|
DOI | 10.1057/9780230508224_7 |
Book ISBNs |
978-1-349-42524-2, 978-0-230-50822-4
|
Authors |
Martin Beck-Burridge, Jeremy Walton |