Marketing

Overview of attention for book

Cover of 'Marketing'

Table of Contents

Attention for Chapter 6: Produkt-, Programm- sowie Sortimentspolitik

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Citations

dimensions_citation: 16 Dimensions

Summary Dimensions citations

So far, Dimensions has found 16 publications that cite this research output.

16

The most recent citing publications are shown below. View all 16 publications that cite this research output on Dimensions.

Strategische Unternehmensführung, Perspektiven, Konzepte, Strategien

Monograph (January 2022)

Erfolgswirksamkeit von Marketinginstrumenten Schweizer Bildungsorganisationen mit einer Dachmarke

Book chapter (November 2018)

The carbon‐conscious‐consumer? A causal model for the product carbon footprint of asparagus at the consumer stage

Article in International Journal of Consumer Studies (April 2015)

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