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Scaling the Tail: Managing Profitable Growth in Emerging Markets

Overview of attention for book
Attention for Chapter 5: The Diagnostic “P-E-C” Framework
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Chapter title
The Diagnostic “P-E-C” Framework
Chapter number 5
Book title
Scaling the Tail: Managing Profitable Growth in Emerging Markets
Published by
Palgrave Pivot, New York, January 2015
DOI 10.1057/9781137538598_5
Book ISBNs
978-1-349-57200-7, 978-1-137-53859-8
Authors

Seung Ho Park, Gerardo R. Ungson, Andrew Cosgrove

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Mendeley readers

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Geographical breakdown

Country Count As %
Unknown 1 100%

Demographic breakdown

Readers by professional status Count As %
Researcher 1 100%
Readers by discipline Count As %
Sports and Recreations 1 100%