You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Mendeley readers
Chapter title |
Social Media Communication as a Corporate Positioning Strategy: The Galician Winemaking Sector in Spain
|
---|---|
Chapter number | 16 |
Book title |
Recent Advances in Information Systems and Technologies
|
Published by |
Springer, Cham, April 2017
|
DOI | 10.1007/978-3-319-56541-5_16 |
Book ISBNs |
978-3-31-956540-8, 978-3-31-956541-5
|
Authors |
María-Magdalena Rodríguez-Fernández, Eva Sánchez-Amboage, Valentín-Alejandro Martínez-Fernández, Oscar Juanatey-Boga |
Mendeley readers
The data shown below were compiled from readership statistics for 6 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 6 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Professor | 1 | 17% |
Student > Ph. D. Student | 1 | 17% |
Unknown | 4 | 67% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 17% |
Computer Science | 1 | 17% |
Unknown | 4 | 67% |