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Mendeley readers
| Title |
Erfolgreiches Social Media Marketing
|
|---|---|
| Published by |
Springer Fachmedien Wiesbaden, January 2013
|
| DOI | 10.1007/978-3-658-00035-6 |
| ISBNs |
978-3-65-800034-9, 978-3-65-800035-6
|
| Authors |
Michael Ceyp, Juhn-Petter Scupin, Ceyp, Michael, Scupin, Juhn-Petter |
Mendeley readers
The data shown below were compiled from readership statistics for 199 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Switzerland | 2 | 1% |
| Spain | 1 | <1% |
| Austria | 1 | <1% |
| Germany | 1 | <1% |
| Unknown | 194 | 97% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 95 | 48% |
| Student > Master | 36 | 18% |
| Student > Ph. D. Student | 6 | 3% |
| Student > Postgraduate | 5 | 3% |
| Researcher | 3 | 2% |
| Other | 4 | 2% |
| Unknown | 50 | 25% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 73 | 37% |
| Economics, Econometrics and Finance | 35 | 18% |
| Computer Science | 17 | 9% |
| Social Sciences | 15 | 8% |
| Design | 3 | 2% |
| Other | 6 | 3% |
| Unknown | 50 | 25% |