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| Chapter title |
Data
|
|---|---|
| Chapter number | 3 |
| Book title |
Market Research
|
| Published by |
Springer, Singapore, January 2018
|
| DOI | 10.1007/978-981-10-5218-7_3 |
| Book ISBNs |
978-9-81-105217-0, 978-9-81-105218-7
|
| Authors |
Erik Mooi, Marko Sarstedt, Irma Mooi-Reci |