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Market Research

Overview of attention for book
Attention for Chapter 4: Getting Data
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Citations

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9 Mendeley
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Chapter title
Getting Data
Chapter number 4
Book title
Market Research
Published by
Springer, Singapore, January 2018
DOI 10.1007/978-981-10-5218-7_4
Book ISBNs
978-9-81-105217-0, 978-9-81-105218-7
Authors

Erik Mooi, Marko Sarstedt, Irma Mooi-Reci

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 9 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 1 11%
Unknown 8 89%
Readers by discipline Count As %
Unknown 9 100%