Business-to-Business Marketing Communications
Palgrave Macmillan
Title |
Business-to-Business Marketing Communications
|
---|---|
Published by |
Palgrave Macmillan, January 2017
|
DOI | 10.1007/978-3-319-58783-7 |
ISBNs |
978-3-31-958783-7, 978-3-31-958782-0
|
Authors |
Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos, Rizomyliotis, Ioannis, Konstantoulaki, Kleopatra, Kostopoulos, Ioannis |
Country | Count | As % |
---|---|---|
United Kingdom | 2 | 50% |
Unknown | 2 | 50% |
Type | Count | As % |
---|---|---|
Members of the public | 4 | 100% |
Country | Count | As % |
---|---|---|
Unknown | 6 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 2 | 33% |
Lecturer > Senior Lecturer | 1 | 17% |
Student > Bachelor | 1 | 17% |
Unknown | 2 | 33% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 50% |
Social Sciences | 1 | 17% |
Unknown | 2 | 33% |