You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Mendeley readers
| Chapter title |
The Brand Gap: A Framework for Brand Experience Analysis
|
|---|---|
| Chapter number | 10 |
| Book title |
Emotional Engineering, Vol.5
|
| Published by |
Springer International Publishing, March 2017
|
| DOI | 10.1007/978-3-319-53195-3_10 |
| Book ISBNs |
978-3-31-953194-6, 978-3-31-953195-3
|
| Authors |
Itsaso Gonzalez, Ester Val, Daniel Justel |
| Editors |
Shuichi Fukuda |
Mendeley readers
The data shown below were compiled from readership statistics for 18 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Austria | 1 | 6% |
| Unknown | 17 | 94% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 3 | 17% |
| Lecturer | 3 | 17% |
| Unspecified | 2 | 11% |
| Other | 1 | 6% |
| Student > Doctoral Student | 1 | 6% |
| Other | 4 | 22% |
| Unknown | 4 | 22% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 6 | 33% |
| Unspecified | 2 | 11% |
| Pharmacology, Toxicology and Pharmaceutical Science | 1 | 6% |
| Nursing and Health Professions | 1 | 6% |
| Computer Science | 1 | 6% |
| Other | 3 | 17% |
| Unknown | 4 | 22% |