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Mendeley readers
Chapter title |
„Augen auf und durch!“ – Wie man trotz steigender Komplexität im digitalen Zeitalter den Durchblick für strategische Entscheidungen behält
|
---|---|
Chapter number | 9 |
Book title |
Marke und digitale Medien
|
Published by |
Springer Gabler, Wiesbaden, January 2014
|
DOI | 10.1007/978-3-658-03298-2_9 |
Book ISBNs |
978-3-65-803297-5, 978-3-65-803298-2
|
Authors |
Arne Beekmann, Alexander Kiock |
Mendeley readers
The data shown below were compiled from readership statistics for 6 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 6 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 3 | 50% |
Student > Master | 2 | 33% |
Researcher | 1 | 17% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 50% |
Arts and Humanities | 1 | 17% |
Economics, Econometrics and Finance | 1 | 17% |
Social Sciences | 1 | 17% |