Marketing Communications and Brand Development in Emerging Markets Volume II
Springer International Publishing
Chapter title |
Marketing Communications During a Pandemic: Perspective from a Developing Country
|
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Chapter number | 5 |
Book title |
Marketing Communications and Brand Development in Emerging Markets Volume II
|
Published by |
Palgrave Macmillan, Cham, January 2022
|
DOI | 10.1007/978-3-030-95581-6_5 |
Book ISBNs |
978-3-03-095580-9, 978-3-03-095581-6
|
Authors |
Agyapong, Gloria K. Q. |
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Researcher | 1 | 25% |
Unknown | 3 | 75% |
Readers by discipline | Count | As % |
---|---|---|
Social Sciences | 1 | 25% |
Unknown | 3 | 75% |