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Chapter title |
The Role of Advertising on Attitudes and Consumption of Food and Beverage Products
|
---|---|
Chapter number | 9 |
Book title |
Advances in Communication Research to Reduce Childhood Obesity
|
Published by |
Springer New York, November 2012
|
DOI | 10.1007/978-1-4614-5511-0_9 |
Book ISBNs |
978-1-4614-5510-3, 978-1-4614-5511-0
|
Authors |
Gary B. Wilcox Ph.D., Jerome D. Williams Ph.D., Sara Kamal Ph.D., Kyung Ok Kacy Kim, Gary B. Wilcox, Jerome D. Williams, Sara Kamal |
Editors |
Jerome D. Williams, Keryn E. Pasch, Chiquita A. Collins |