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Lead Market India

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Cover of 'Lead Market India'

Table of Contents

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    Book Overview
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    Chapter 1 India’s Emergence as a Lead Market for Frugal Innovations: An Introduction to the Theme and to the Contributed Volume
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    Chapter 2 Frugal Innovation: An Assessment of Scholarly Discourse, Trends and Potential Societal Implications
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    Chapter 3 Frugality in Indian Context: What Makes India a Lead Market for Affordable Excellence?
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    Chapter 4 Emerging Patterns of Grassroots Innovations: Results of a Conceptual Study Based on Selected Cases from India
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    Chapter 5 Consumer Innovation in the Poor Versus Rich World: Some Differences and Similarities
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    Chapter 6 Lessons from Low-Cost Healthcare Innovations for the Base-of the Pyramid Markets: How Incumbents Can Systematically Create Disruptive Innovations
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    Chapter 7 Developing Frugal Innovations with Inventive Analogies: Preliminary Evidence from Innovations in India
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    Chapter 8 Made in India for the World: An Empirical Investigation into Novelty and Nature of Innovations
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    Chapter 9 India’s Electronic Voting Machines: Social Construction of a Controversy Surrounding a Frugal Innovation
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    Chapter 10 Renewable Energy in India: Policies, Trends and Foreign Direct Investments in Research and Development
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    Chapter 11 Commercial Vehicle Industry in India: An Investigation of the Innovation and Business Trends (2000–2015)
Attention for Chapter 3: Frugality in Indian Context: What Makes India a Lead Market for Affordable Excellence?
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