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Lead Market India

Overview of attention for book
Attention for Chapter 5: Consumer Innovation in the Poor Versus Rich World: Some Differences and Similarities
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1 X user

Citations

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4 Mendeley
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Chapter title
Consumer Innovation in the Poor Versus Rich World: Some Differences and Similarities
Chapter number 5
Book title
Lead Market India
Published by
Springer International Publishing, November 2016
DOI 10.1007/978-3-319-46392-6_5
Book ISBNs
978-3-31-946390-2, 978-3-31-946392-6
Authors

Sarah Praceus, Cornelius Herstatt

Editors

Cornelius Herstatt, Rajnish Tiwari

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X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 4 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 2 50%
Lecturer 1 25%
Unknown 1 25%
Readers by discipline Count As %
Business, Management and Accounting 2 50%
Environmental Science 1 25%
Unknown 1 25%