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| Chapter title |
Customer Value Enterprise ®
|
|---|---|
| Chapter number | 11 |
| Book title |
Sense and Respond
|
| Published by |
Palgrave Macmillan, London, January 2005
|
| DOI | 10.1057/9780230508149_11 |
| Book ISBNs |
978-1-349-52319-1, 978-0-230-50814-9
|
| Authors |
Susan Barlow, Stephen Parry, Mike Faulkner |