↓ Skip to main content
What is this page? Embed badge

Marketing Tourism and Hospitality

Overview of attention for book
Cover of 'Marketing Tourism and Hospitality'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 Tourism and Hospitality Marketing Principles
  3. Altmetric Badge
    Chapter 2 Characteristics of Tourism and Hospitality Marketing
  4. Altmetric Badge
    Chapter 3 Tourism and Hospitality Consumer Behaviour
  5. Altmetric Badge
    Chapter 4 Tourism and Hospitality Marketing Research
  6. Altmetric Badge
    Chapter 5 Tourism and Hospitality Marketing Planning
  7. Altmetric Badge
    Chapter 6 The Tourism and Hospitality Marketing Environment
  8. Altmetric Badge
    Chapter 7 Market Segmentation, Targeting, and Positioning
  9. Altmetric Badge
    Chapter 8 Tourism and Hospitality Products, Branding, and Pricing
  10. Altmetric Badge
    Chapter 9 Tourism Distribution
  11. Altmetric Badge
    Chapter 10 Promoting and Advertising Tourism and Hospitality Products
  12. Altmetric Badge
    Chapter 11 Designing the Tourism and Hospitality Promotions Mix
  13. Altmetric Badge
    Chapter 12 Digital Marketing in Tourism and Hospitality
  14. Altmetric Badge
    Chapter 13 Quality Service Experiences Through Internal and Relationship Marketing
  15. Altmetric Badge
    Chapter 14 Marketing Tourism Destinations
Attention for Chapter 11: Designing the Tourism and Hospitality Promotions Mix
Altmetric Badge

Citations

dimensions_citation
15 Dimensions

Readers on

mendeley
6 Mendeley
Summary Dimensions citations
So far, Dimensions has found 15 publications that cite this research output.

15

The most recent citing publications are shown below. View all 15 publications that cite this research output on Dimensions.

This page shows the most recent citations of this research output.

Click here to find out how to access more activity.

This page is provided by Altmetric.