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Mendeley readers
Chapter title |
Technology Acceptance, Social Marketing and the Design of a Mobile Health App to Support Active Ageing Amongst Senior Citizens in the Asia-Pacific Region
|
---|---|
Chapter number | 11 |
Book title |
Broadening Cultural Horizons in Social Marketing
|
Published by |
Springer, Singapore, November 2020
|
DOI | 10.1007/978-981-15-8517-3_11 |
Book ISBNs |
978-9-81-158516-6, 978-9-81-158517-3
|
Authors |
Shailey Chawla, Jagdeep Kaur Sabharwal, Breda McCarthy, Rene Erhardt, Chawla, Shailey, Sabharwal, Jagdeep Kaur, McCarthy, Breda, Erhardt, Rene |
Mendeley readers
The data shown below were compiled from readership statistics for 17 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 17 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Lecturer > Senior Lecturer | 2 | 12% |
Other | 1 | 6% |
Lecturer | 1 | 6% |
Student > Doctoral Student | 1 | 6% |
Student > Master | 1 | 6% |
Other | 1 | 6% |
Unknown | 10 | 59% |
Readers by discipline | Count | As % |
---|---|---|
Chemical Engineering | 1 | 6% |
Business, Management and Accounting | 1 | 6% |
Computer Science | 1 | 6% |
Economics, Econometrics and Finance | 1 | 6% |
Psychology | 1 | 6% |
Other | 2 | 12% |
Unknown | 10 | 59% |