Chapter 1 Advancing Cultural Frontiers to Champion Global Business in Emerging Markets

Chapter 2 Work in Progress: Organisational and Occupational Identity Work of South African Employees After Firm Acquisition

Chapter 3 “I Am Going Abroad!” Developing Cross-Cultural Sensitivity for Self-initiated Expatriates of Female Registered Nurses in Saudi Arabia

Chapter 4 Trust and Cultural Preferences of Global Consumers for Airbnb Patronage: A Qualitative Study of MENA Consumers

Chapter 5 Cultured Crime of Obedience and Fraudulent Financial Reporting in the Time of Crisis

Chapter 6 The Role of Gig Economy in Supporting SME Internationalisation

Chapter 7 Cross-Cultural Collaboration Mechanisms that Facilitate Global Innovation Success for MNCs

Chapter 8 Non-pecuniary Factors Influencing Diaspora Homeland Investment

Chapter 9 Muslim Youths’ Satisfaction Toward Muslim-Friendly Hotels: Examining the Effects of Hotel Image, Brand Image and Employee Performance