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Perspectives on Consumer Behaviour

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Cover of 'Perspectives on Consumer Behaviour'

Table of Contents

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    Book Overview
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    Chapter 1 Current Aspects of Consumer Behaviour in Central European Countries
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    Chapter 2 Willingness to Reduce Food Choice in Favour of Sustainable Alternatives: The Role of Government and Consumer Behaviour
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    Chapter 3 Harmonised Protection of Consumer Behaviour: The Holistic Comparative Message About Its Effectiveness and Efficiency from Legislative and Judicial Perspectives
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    Chapter 4 Multidimensional Analysis of Consumer Behaviour on the European Digital Market
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    Chapter 5 The Black Box of Consumer Behaviour and Brand Value Perception: Case Study of the Slovak Republic
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    Chapter 6 Analysis of Consumer Behaviour in the Networked Environment: Case Study of the Slovak Republic
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    Chapter 7 Sustainable Consumption Behaviour in Poland Through a PLS-SEM Model
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    Chapter 8 Coffee Consumer Segmentation: Implications for Producers and Sellers
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    Chapter 9 Identification of the Reasons Why Individual Consumers Purchase Dietary Supplements
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    Chapter 10 The Behavioural Profiles of Energy Consumers: Comparison of the Decision Tree Method and the Logit Model
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    Chapter 11 How Much Might a Beer Cost in a Fancy Resort? A Possible Replication of Thaler’s Well-Known Experiment
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    Chapter 12 Omni-Channel Retailing Strategy and Research Agenda
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    Chapter 13 How Marketing Shapes the Behaviour of Culture Participants
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    Chapter 14 Determinants of Purchasing Decisions of Restaurant Consumers: A Case Study Analysis
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    Chapter 15 Consumer Behaviour and Private Donations: The Effect of Marketing Communication and the Reputation of Non-profit Organisations
Attention for Chapter 9: Identification of the Reasons Why Individual Consumers Purchase Dietary Supplements
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Citations

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Chapter title
Identification of the Reasons Why Individual Consumers Purchase Dietary Supplements
Chapter number 9
Book title
Perspectives on Consumer Behaviour
Published by
Springer, Cham, January 2020
DOI 10.1007/978-3-030-47380-8_9
Book ISBNs
978-3-03-047379-2, 978-3-03-047380-8
Authors

Katarzyna Hys, Hys, Katarzyna

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 35 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 35 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 6 17%
Researcher 3 9%
Student > Master 3 9%
Student > Bachelor 3 9%
Unspecified 1 3%
Other 2 6%
Unknown 17 49%
Readers by discipline Count As %
Social Sciences 4 11%
Business, Management and Accounting 2 6%
Sports and Recreations 2 6%
Agricultural and Biological Sciences 2 6%
Environmental Science 1 3%
Other 7 20%
Unknown 17 49%