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The Business of Bioscience

Overview of attention for book
Attention for Chapter 7: Developing a Marketing Strategy
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Citations

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Readers on

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4 Mendeley
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Chapter title
Developing a Marketing Strategy
Chapter number 7
Book title
The Business of Bioscience
Published by
Springer New York, June 2009
DOI 10.1007/978-1-4419-0064-7_7
Book ISBNs
978-1-4419-0063-0, 978-1-4419-0064-7
Authors

Craig D. Shimasaki

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 4 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 2 50%
Other 1 25%
Student > Bachelor 1 25%
Readers by discipline Count As %
Medicine and Dentistry 2 50%
Economics, Econometrics and Finance 1 25%
Nursing and Health Professions 1 25%