↓ Skip to main content
What is this page? Embed badge

Qualitative Consumer and Marketing Research

Overview of attention for book
Cover of 'Qualitative Consumer and Marketing Research'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 Introduction to Qualitative Consumer and Marketing Research
  3. Altmetric Badge
    Chapter 2 Asian Consumption and Marketing
  4. Altmetric Badge
    Chapter 3 The Asian Market as Research Context
  5. Altmetric Badge
    Chapter 4 Research Design
  6. Altmetric Badge
    Chapter 5 Interview
  7. Altmetric Badge
    Chapter 6 Focus Group Interview
  8. Altmetric Badge
    Chapter 7 Ethnography
  9. Altmetric Badge
    Chapter 8 Netnography
  10. Altmetric Badge
    Chapter 9 Alternative Techniques
  11. Altmetric Badge
    Chapter 10 Data Analysis and Interpretation
  12. Altmetric Badge
    Chapter 11 Dissemination of Research
  13. Altmetric Badge
    Chapter 12 Conclusion
Attention for Chapter 8: Netnography
Altmetric Badge

Citations

dimensions_citation
19 Dimensions

Readers on

mendeley
1 Mendeley
Summary Dimensions citations
So far, Dimensions has found 19 publications that cite this research output.

19

The most recent citing publications are shown below. View all 19 publications that cite this research output on Dimensions.

This page shows the most recent citations of this research output.

Click here to find out how to access more activity.

This page is provided by Altmetric.