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The Intelligent Marketer’s Guide to Data Privacy

Overview of attention for book
Attention for Chapter 5: Inoculating Against Customer Vulnerability
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Citations

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Readers on

mendeley
3 Mendeley
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Chapter title
Inoculating Against Customer Vulnerability
Chapter number 5
Book title
The Intelligent Marketer’s Guide to Data Privacy
Published by
Palgrave Macmillan, Cham, January 2019
DOI 10.1007/978-3-030-03724-6_5
Book ISBNs
978-3-03-003723-9, 978-3-03-003724-6
Authors

Robert W. Palmatier, Kelly D. Martin, Palmatier, Robert W., Martin, Kelly D.

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 3 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 3 100%

Demographic breakdown

Readers by professional status Count As %
Researcher 1 33%
Unknown 2 67%
Readers by discipline Count As %
Computer Science 1 33%
Unknown 2 67%