You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Mendeley readers
| Chapter title |
Strategic Frames of Reference: The Key Tools of Strategy Determination, their Principles, and How they Interact
|
|---|---|
| Chapter number | 2 |
| Book title |
The Quintessence of Strategic Management
|
| Published by |
Springer, Berlin, Heidelberg, January 2010
|
| DOI | 10.1007/978-3-642-14544-5_2 |
| Book ISBNs |
978-3-64-214543-8, 978-3-64-214544-5
|
| Authors |
Philip Kotler, Roland Berger, Nils Bickhoff |
Mendeley readers
The data shown below were compiled from readership statistics for 26 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 26 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 6 | 23% |
| Student > Bachelor | 5 | 19% |
| Other | 2 | 8% |
| Student > Ph. D. Student | 2 | 8% |
| Librarian | 1 | 4% |
| Other | 4 | 15% |
| Unknown | 6 | 23% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 10 | 38% |
| Economics, Econometrics and Finance | 3 | 12% |
| Engineering | 2 | 8% |
| Biochemistry, Genetics and Molecular Biology | 1 | 4% |
| Psychology | 1 | 4% |
| Other | 3 | 12% |
| Unknown | 6 | 23% |