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Data-Driven Marketing und der Erfolgsfaktor Mensch

Overview of attention for book
Attention for Chapter 9: Ethik und die Verantwortung für Daten: Kein Erfolg um jeden Preis
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Chapter title
Ethik und die Verantwortung für Daten: Kein Erfolg um jeden Preis
Chapter number 9
Book title
Data-Driven Marketing und der Erfolgsfaktor Mensch
Published by
Springer Gabler, Wiesbaden, January 2019
DOI 10.1007/978-3-658-20821-9_9
Book ISBNs
978-3-65-820820-2, 978-3-65-820821-9
Authors

Lutz Klaus

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 1 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 1 100%
Readers by discipline Count As %
Business, Management and Accounting 1 100%