↓ Skip to main content

Social-Media-Marketing kompakt

Overview of attention for book
Attention for Chapter 1: Social Media und Social-Media-Marketing
Altmetric Badge

Mentioned by

wikipedia
1 Wikipedia page

Readers on

mendeley
22 Mendeley
You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output. Click here to find out more.
Chapter title
Social Media und Social-Media-Marketing
Chapter number 1
Book title
Social-Media-Marketing kompakt
Published by
Springer Gabler, Wiesbaden, January 2018
DOI 10.1007/978-3-658-21147-9_1
Book ISBNs
978-3-65-821146-2, 978-3-65-821147-9
Authors

Ralf T. Kreutzer, Kreutzer, Ralf T.

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 22 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 22 100%

Demographic breakdown

Readers by professional status Count As %
Lecturer 5 23%
Student > Bachelor 4 18%
Student > Master 4 18%
Unknown 9 41%
Readers by discipline Count As %
Business, Management and Accounting 6 27%
Economics, Econometrics and Finance 2 9%
Social Sciences 2 9%
Nursing and Health Professions 1 5%
Chemistry 1 5%
Other 0 0%
Unknown 10 45%