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Timeline
Mendeley readers
Chapter title |
Multi-Channel Management im CRM — Prozessorientierung als zentrale Herausforderung
|
---|---|
Chapter number | 4 |
Book title |
Management von CRM-Projekten
|
Published by |
Gabler Verlag, Wiesbaden, January 2004
|
DOI | 10.1007/978-3-663-10718-7_4 |
Book ISBNs |
978-3-40-912520-8, 978-3-66-310718-7
|
Authors |
Marcus Schögel, Inga Schmidt, Achim Sauer |
Mendeley readers
The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 1 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 1 | 100% |
Readers by discipline | Count | As % |
---|---|---|
Economics, Econometrics and Finance | 1 | 100% |