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Timeline
Chapter title |
Mass Customization
|
---|---|
Chapter number | 22 |
Book title |
Praxisorientierte Markenführung
|
Published by |
Gabler Verlag, Wiesbaden, January 2005
|
DOI | 10.1007/978-3-663-07856-2_22 |
Book ISBNs |
978-3-40-912516-1, 978-3-66-307856-2
|
Authors |
Ingrid Majer |