Dienstleistungsmarken
Gabler
Chapter title |
Management des Markencommitments in Dienstleistungsunternehmen
|
---|---|
Chapter number | 11 |
Book title |
Dienstleistungsmarken
|
Published by |
Gabler, January 2008
|
DOI | 10.1007/978-3-8349-9663-3_11 |
Book ISBNs |
978-3-83-490609-0, 978-3-83-499663-3
|
Authors |
Franz-Rudolf Esch, Alexander Fischer, Kerstin Hartmann, Kristina Strödter |
Country | Count | As % |
---|---|---|
Unknown | 3 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Researcher | 1 | 33% |
Student > Doctoral Student | 1 | 33% |
Student > Master | 1 | 33% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 67% |
Environmental Science | 1 | 33% |