↓ Skip to main content
What is this page? Embed badge

Arbeitsbuch zum Marketing

Overview of attention for book
Cover of 'Arbeitsbuch zum Marketing'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 Marketingkonzeption und Marketingentscheidung
  3. Altmetric Badge
    Chapter 2 Marktforschung
  4. Altmetric Badge
    Chapter 3 Prognosemethoden
  5. Altmetric Badge
    Chapter 4 Preispolitik: Grundlagen
  6. Altmetric Badge
    Chapter 5 Preispolitik: Monopol
  7. Altmetric Badge
    Chapter 6 Preispolitik: Polypol und Oligopol
  8. Altmetric Badge
    Chapter 7 Produkt- und Sortimentspolitik
  9. Altmetric Badge
    Chapter 8 Distributionspolitik
  10. Altmetric Badge
    Chapter 9 Kommunikationspolitik
  11. Altmetric Badge
    Chapter 10 Marketingmix
  12. Altmetric Badge
    Chapter 11 Lösungen zur Fallstudie „VW-Golf“
  13. Altmetric Badge
    Chapter 12 Musterklausuren mit Lösungen
Attention for Chapter 9: Kommunikationspolitik
Altmetric Badge

Citations

dimensions_citation
6 Dimensions
Summary Dimensions citations
So far, Dimensions has found 6 publications that cite this research output.

6

The most recent citing publications are shown below. View all 6 publications that cite this research output on Dimensions.

This page shows the most recent citations of this research output.

Click here to find out how to access more activity.

This page is provided by Altmetric.